Free Shipping for orders above 80,00€

Terms & Conditions


Welcome to “”, our online store. The website “” (hereinafter referred to as "Website") is the digital ground for the exhibition and sale of products (menswear, footwear and accessories) through the Internet, owned by Bougioukos Nikolaos, with the distinctive label "PRINCIPE" based in PATRAS (Greece), ERMOU 54, 26221 with Tax Identification Number (T.I.N.) 129594238 of the A’ Patrs Tax Office.

The following General Terms and Conditions of Use of the Website and purchase of the products / services of our online store (hereinafter referred to as "Terms of Use"), determine the terms and conditions of browsing the Website and the use of it and our online store and govern the sales contract concluded between us for the purchase of products from our online store. Indicatively and not restrictively, the display, presentation, sale, transportation-storage, delivery and possible return of our products displayed on the Website, the protection of your personal data and the security of your transactions are governed by these Terms of Use, which we invite you to read before navigating the Website and proceeding with your purchases. Any action of you in our online store, such as browsing it, subscribing to the store newsletter or performing any transaction or communication with our store is considered as unconditional acceptance of these Terms of Use on your behalf.


Our store reserves the right at any time in its sole discretion to modify, renew or upgrade, unilaterally and without prior notice to the user / consumer / visitor: a) part or all of these Terms of Use, b) part or all of the content of the Website and c) part or all of the external appearance, structure or composition of the Website, as well as its technical specifications. Also, our store reserves the right at any time, at its sole discretion and without prior notice to the user/consumer/visitor to suspend or terminate the operation of the Website. The user/consumer/website consumer acknowledges and unreservedly accepts all of the above by merely navigating and/or using the services of the Website. Our store undertakes the obligation to inform you of any modifications as well as any changes, through the Website. Any modifications will be valid from the date of uploading on this Website. It is clarified that any change of these Terms of Use does not affect orders that you have already placed in our online store, before the introduction of the modifications according to the above. The use of our online store after the above mentioned modification, is considered as acceptance of the Terms of Use, as they were modified.

If any of these Terms of Use are cancelled, this doesn't affect the validity of the remaining terms. Our store is not responsible for any violation of these Terms of Use due to reasons of force majeure, such as extreme weather, earthquakes, floods, fires, emergencies, stops, strikes, demonstrations, terrorist acts, coup d'etat, monetary change in Greece etc.

Using this Website and proceeding with any transactions in our online store is exclusively your own responsibility. The use of the Website must be done exclusively for legal purposes and in a way that does not restrict or impede its use by third parties. The user / consumer / visitor is obliged to use the Website in accordance with the Law and the Terms of Use, and not to perform acts or omissions that may cause damage or malfunction to it, affect or endanger the provision of Website services.

There may be information on this website that contains typographical errors, inaccuracies or omissions made without prejudice, including descriptions, pricing, availability, and various other information. We reserve the right to correct any errors, inaccuracies or omissions that occured inadvertently at any time, without prior notice to the end users.




The whole design of the website, the text, graphics, their selection and settings, are the intellectual property of our company and are protected according to the relevant provisions of the Greek law, the European law and the international conventions. All rights reserved, any text or image or trademark, are registered and used in this online store, with the permission of their respective owners.


You can see how we use your information in the Personal Data Protection Statement (Privacy Policy). The use of the web pages and services provided to the visitor / user by the website presupposes their unconditional agreement with the terms stated therein


In order to carry out any transaction through the online store of our company and to place orders for its products, the disclosure of some personal data of the customer will be requested.When placing the order, you will be asked for your full name, shipping address of the products, the billing address of the order (in case it is different from the shipping address), the invoicing details (in case an invoice payment has been selected), a contact telephone number, your e-mail address and in cases where payment is made by credit card, the credit card number ,the expiration date of the card and the three-digit security code.



This data is processed by our company in compliance with the implementation of the EU Data Protection Directive 1995 (DPD), as well as the EU General Data Protection Regulation (GDPR) in effect since 25 May 2018. For more details you are to refer to to the Personal Data Protection Statement (Privacy Policy) on this website.

Credit card details are not stored in the company's storage media during the transaction. Our company uses the information you provide to us during the online submission form, in order to contact you regarding:

1.      the delivery of your order.

2.      the verification and identification of the customer in any case.

3.      any new or alternative products offered by our company

4.      special offers and news of our site


Submitting your personal data means that you consent to this data being used by our company for the reasons stated in the Personal Data Protection Statement (Privacy Policy).



SSL (Secure Sockets Layer) protocol is currently the global standard for the Internet to authenticate websites to web users and to encrypt data between web users and web servers. An encrypted SSL communication requires that all information sent between a client and a server be encrypted by the sending software and decrypted by the receiving software, thus protecting personal information during its transfer. In addition, all information sent with the SSL protocol is protected by a module that automatically detects whether the data has changed during the transfer.

In addition to that, more personal security is provided by using a password when you become a member of the “” website.

In order to present any of your personal information, the username and password are required. For this reason, you must keep them safe so that they do not fall into the hands of others. We also advise you to create a password using symbols along with alphanumerical characters.

Finally, we remind you that credit card details are not stored in the company's storage media during the transaction. All transactions you make through “” are governed by International and European lLw, which regulate issues related to e-commerce as well as the Law on Consumer Protection (Law 2251/1994), which regulates issues related to long-distance sales.



 Your registration in the Newsletter of our online store is done only with your free will and is not a mandatory procedure for making purchases from our online store or for the provision of our other services, including simply browsing our Website.

Your registration in the newsletter of our store is completed by entering your e-mail address in the corresponding field on our web page. Upon completion of your registration you provide your explicit consent for our online store to send you information and promotional material about its products and services, as well as related advertising messages.

Our online store is not held responsible if the newsletter is not delivered to their destination, although we make every effort with ISP’s (Internet Service providers) to deliver them. Newsletters can end up in the spam folder, so please check regularly that they are not stored there. In case you wish to no longer receive informative newsletters or you wish to unsubscribe altogether from the news delivery system of our online store, you can inform us using the contact form of the website or through the corresponding link that appears in the informative emails that you receive.



In order to provide you with the best and most complete service, our online store offers you a choice of means of payment for the products you are interested in buying, which, as we later explain here, is related, among others, to the processing time of your order request and / or the time required to send the product to you. Once you have decided which payment process suits you best, select the corresponding payment method at the appropriate field in your order request form and enter your required details if needed.

Collecting and processing your payment details falls under the strict data protection policy held by our online store, thus it is collected and processed with the utmost security and diligence and only with your consent, provided by sending your order. Especially for credit card payments, all the necessary security measures are taken in cooperation with the partnering financial institutions, which ensure the maximum possible protection in your electronic transactions and secure your payments.

The means of payment are specifically the following:


2.1 Payment with cash upon delivery: If you have chosen to pay with cash upon delivery, you must pay in cash the full value of your order (as well as any agreed costs eg shipping) upon receiving your order from the carrier of our choice. The service cost for the payment with cash upon delivery is FREE when your order exceeds the amount of 80,00 € and FREE when you are sending and receiving items from our brick and wall store.

2.2 Deposit to a Bank Account: If you have chosen to make a deposit to a bank account, then you will have to prepay your order (and any agreed costs, eg shipping) in order to begin processing your order request and holding the desired products, in the account of our online store that appears in the order form and in the e-mail that you will receive as soon as your order is processed, stating your order code as the payment reason

Afterwards you must send us a copy of this deposit via e-mail to our webpage “”. After receiving a valid copy of the deposit, the order processing and confirmation procedure follows and the relevant emails and / or messages are sent to the mobile phone number that you have provided. In case we do not receive a valid copy within 7 calendar days or not receiving a valid copy of deposit of the full amount, your order will be canceled free of charge and the contract of sale will be considered as never drawn up. A relevant cancellation message will be sent to you at the email address and / or mobile phone number you provided. In case of cancellation or modification of your order until the shipment of the product(s), an interest-free refund procedure will be followed, after contacting you with one of the above mentioned means in order to give us the bank account number to which you wish the refund to be made.

 2.3 Payment by credit card. Our Company accepts credit cards Visa, Mastercard, Visa Electron, debit cards, as well as prepaid cards. Your transactions in our online store are protected by top online security systems (SSL-128 bit and digital certification by COMODO), which guarantee a secure trading environment in many large companies worldwide. In the (secure) order form fill in all the necessary fields (card number, expiration date, CCV). The Company processes your card details exclusively for the completion of our transaction, i.e the payment of the products you have purchased from our online store. The processing of your personal data is governed by the Privacy Policy and the Cookies Policy of the Website. In case you choose to pay by credit card you must be present at the delivery of your order, having your credit card and your ID card with you. If the order is placed on behalf of a company, then the credit card you use must be corporate. That is, to have been issued with the details of the respective company. Also, at the time of delivery, the authorized holder with his credit card and ID card  must be present.

2.4 Payment upon receipt from the store: In case you have chosen to receive the products of your order from our store you can pay the value of your order in one of the ways that are accepted in our stores, either by cash payment or use of credit / debit card. In case you do not appear for the receipt of your products within 7 calendar days from receiving the notification that your products are in our store, your order will be canceled free of charge and the sales contract will be considered as never drawn up.


2.5 Issuing an invoice


The online store provides the possibility of issuing an Invoice



Upon confirmation of your order, you will be informed by email to the email address and / or the mobile phone number that you have provided to us about the delivery time of your products, depending on the region and the way you have chosen to have the products sent to you.


3.1 Means of product delivery

You can choose between the following means to have your order delivered:


- Shipping to your home using a courier company of our choice.

- Pick up from our store.


Return Policy


You have the right to return the products you purchased within 30 calendar days and request for them to be replaced or refunded.


ATTENTION: The returned products must be in the condition sent by the PRINCIPE online store and received by the customer, complete and without damage. Their packaging should be the one that comes with the product in excellent condition (without the labels being removed) and with all the shipping documents (eg shipping slip, retail receipt, etc.). Returns that do not meet the above conditions are NOT accepted and are returned to the customer.

In particular, returns on swimsuits and socks are accepted, provided that they have not been used and the protective labels are not removed. Shoes should be tested on a clean floor or carpet, as they should not be soiled in the bottom in order for their return to be accepted be returned. The shoe box should also be adequately protected during the return so that it is not damaged.


 -          Returns in Greece


The return of the product is FREE for the first time, exclusively through the company “ACS courier”, which is our business partner. If you return it to us through any company other than “ACS courier”, you will be charged with the entire cost of the return. If you send it to us by post, it is not possible for us to receive it.

In case of change or replacement for a second or more times, you will be charged each time with the cost of return (to us), the cost of resending (from us to you) and in addition the forementioned cost of paying cash upon delivery.




The process is simple and is done in 3 steps:


1. Contact “ACS Courier”


Visit the nearest “ACS courier” store or contact the ACS courier company.


2. Send your package (valid only for Greece)

Our company works with “ACS courier” for orders within Greece, so in case you choose other courier companies, you are charged with the return cost. Send the order with “ACS Courier”, stating that the charge will be on the store PRINCIPE Ermou 54 Patra, 26221

Once the receipt is made and the quality control of the returned products is done, we will inform you again about the progress of the new shipment (as long as the order is not canceled).


3. Inform us about your return!


Contact us by e-mail at [email protected] indicating your name, your order number and the reason you want the product returned and if you want a replacement. Alternatively you can call us at 2610 272 005 and complete your return information by phone.




In case you do not want your product to be replaced with a new product, the refund process takes place within 14 working days from the date we receive the returned products. The return of the products during the exercise of the right of withdrawal will be done at the customer’s charge. Refunds are made with the original payment method, unless at the time of purchase you chose paying with cash upon delivery. Refunds in this case will be made by deposit in the customer's bank account.

Contact us by e-mail at  [email protected] stating your name, your order number, and the IBAN of the account (bank and beneficiary name) you wish the refund to be made. Alternatively you can call us at 2610 272 005 and complete your return by phone.




In case you have placed an online or telephone order and you wish to cancel it, the cancellation is possible by sending an e-mail to the e-mail address [email protected] or by phone to 2610 272 005 WITHIN THE DAY of the order.






General Information

The use of the webpages and services provided to the visitor / user, by the website “” owned by “Principe”, hereinafter referred to as "the Company", presupposes your unconditional agreement with the Privacy Policy on Personal Data Protection of this website. Therefore, the visitor / user must carefully read the contents of this page, before using the services of our website. If he does not agree, he should abandon it and NOT make any use of its services and content.

This privacy policy may change from time to time depending on legislation or industry developments. We will not explicitly notify our customers or users of our website of these changes. Instead, we encourage you to periodically check this page for any changes to this privacy policy. The continued use of the “” website even after any changes to the Privacy Policy, means the unconditional acceptance of these terms by you.


Personal Data Protection

We collect and process your personal data only when absolutely necessary.

We will never sell, rent, distribute, or disclose your personal data in any way.

If you are under 16 years of age, you MUST have your parents' consent before using the services on this site.


Relevant legislation

Along with our company's internal information systems, this website has been designed to comply with the following laws / regulations regarding the protection of users' personal data:

1.      EU Data Protection Directive 1995 (DPD)

2.      EU General Data Protection Regulation (GDPR) 2018


Personal information collected by this site and why we collect it


This site collects and uses personal information for the following reasons:


Monitoring website traffic

Like most websites, ours uses Google Analytics (GA) to track user activity. We use this data to determine the number of people who use our website, to better understand how they find and use our web pages and to see their progress within the website. Although GA records data such as your geographical location, your device, your web browser and your operating system, none of this information makes you personally known to us. GA also records your computer's IP address, which could be used to identify you, but Google does not give us access to it. We believe that Google is a third party data processing entity that complies with the requirements of European law.


Contact forms and email links

In case you choose to contact us using a contact form or an email link, none of the data you provide will be stored on this website or transferred or processed by any third party data processing provider as defined below in the section "Our third party data processors". Instead, this data will be emailed to us via the Simple Mail Transfer Protocol (SMTP). Our SMTP servers are protected by a TLS security protocol (sometimes known as SSL), which means that e-mail content is encrypted before being sent over the Internet. The contents of the email are decrypted by our local computers and devices.


About cookies

What is a cookie?


The term "cookie" refers to a small data file consisting exclusively of a set of textual information that the website transfers to the web browser on your computer's hard drive, or temporarily throughout your visit, or sometimes for longer periods, depending on the type of cookie. Cookies perform various functions (for example, distinguishing you from other visitors to the same website or remembering certain things about you, such as your preferences) and are used by most websites to improve your user experience.

Each cookie is unique to your browser and contains some anonymous information. A cookie usually contains the name of the field from which the cookie came, the "lifetime" of the cookie as well as a value (usually in the form of a randomly generated unique number).


Types of cookies

The basic types of cookies that websites may use are described below


-          Session cookies

 These are temporary cookies that remain in the cookie file of your device's browser only during your visit and are deleted when you close the browser.


-          Persistent cookies

 These remain in the cookies file of your device's browser even after the browser is closed, sometimes for a year or more (the exact length of stay depends on the lifespan of each cookie). Permanent cookies are used when the webmaster may need to know who you are for more than one visit (eg to remember your username or web site customization preferences).


-          First-party cookies

 These are cookies that are installed in the browser and / or on the hard drive of your device by the website you are visiting. This includes assigning a unique identifying code to you in order to track your site navigation. Website administrators often use first-party cookies to manage visits and for identification purposes.


-          Third-party cookies

 These are cookies used by third parties, such as e.g. social networks, to track your visits to various sites on which they are advertised. The website administrator has no control over these third party cookies.


Cookies on this website and how to manage them

On this website, we use cookies to improve the experience of the use of the website by its visitors. The operation of the website will be significantly affected if you disable or do not accept the use of cookies.

The following information is about the third party cookies we use on this website, including how they are disabled and the effect of disabling the operation of the website.


Google Analytics cookies

Google Analytics cookies are performance analysis / logging cookies that allow us to collect anonymous information about how visitors use our website. These cookies can inform us about how many visitors use the website, the time and duration of access, while also providing information on how to navigate visitors to different parts of the website. This information helps us to improve the way our website works. They are anonymous information and do not contain personal data.

The information collected by Google Analytics cookies about our website is transferred and stored on Google servers in accordance with Google's privacy policy.

If you disable these cookies, your use of the website will not be counted, nor will it be used in the statistics we collect to improve the services we provide through the website. The operation of the site will not be affected.


Cookies from video service providers (Google, Vimeo, DailyMotion etc)

These providers may place cookies on your device if you watch videos on our website that they provide to us as an external service.

If you disable these cookies, you may not be able to view the embedded videos from our site.


Cookies from social networks

Third party social networks can place cookies on your device if you choose to share material from our site with them by clicking on one of the built-in buttons entitled "Share".

If you disable these cookies, the "Share" function will not be available.


About the server of this site

All web traffic (file transfer) between this site and your browser is encrypted and transferred via HTTPS using SSL (Secure Sockets Layer).


Our third party data processors

We use a number of third parties to process personal data for us. These parties have been carefully selected to comply with the legislation referred to in this text.


Data breaches

For all your personal data stored in our database, all necessary measures will be taken to ensure it.

We will report any unlawful breach of the database of this website or any third party data processing database to anyone directly concerned and to the authorities within 72 hours of the breach, provided it is evident that the personal data that is stored in a recognizable form, have been stolen.